Client overview
The Ministry of Information and Broadcasting needed a series of public-awareness films that would reach citizens clearly and correctly. MediaTech Bangladesh produced the series from the first script to final delivery.
Key challenges
Government messages must be accurate, easy to understand for every audience and approved at several levels before they go out. Every change has to be tracked, and the schedule has to leave room for review.
Key strategies & actions
- Plain-language scripts shared for approval before production
- Interviews and on-location filming with a compact crew
- Edit, colour and sound finished in-house
- Versions prepared for television and online channels
Result
The series was completed and delivered to the Ministry, following its review and approval process at each stage.
- Scripts approved before the shoot
- Delivered in broadcast and online formats
- One team accountable from start to finish
